Determining Your JFR Mascara Shade

Paula explains the different benefits of each JFR Mascara. Learn how to select which JFR Mascara is best for your unique needs!


JFR Mascara is designed for those who have pale lashes as conventional black/black brown mascaras are too dark.
We offer several shades and formulas designed by a redhead, just for redheads. All of our mascaras are hypo-allergenic, fiber-free, and designed to meet the most discriminating needs of every redhead.

 "I've never put on mascara that actually looks right on me until now! I'll never go back. I'm replacing all of my makeup right now, and my next order will be from Just for Redheads!" - E. Slavowski, MA

Choosing a Color Lightest to darkest: GingerAlmond, GingerCocoa, GingerRed, Cinnamon, GingerAuburn, Henna, GingerBrown and Chestnut.

GingerAlmond - The lightest shade in our mascara lineup. Great for teens who are just starting to wear makeup.

GingerCocoa - is a lovely light brown color great for those with clear to blonde lashes. Gives a light hint of color with out any red, for a soft natural look. A favorite shade of younger redheads or for those who want a totally natural look.

GingerRed - Natural strawberry blonde to copper color. Great for those who would like to stay close to their natural hair color. Gives the perfect amount of red for lighter haired redheads.

Cinnamon - This all-new shade is perfect for redheads desiring a burst of beautiful but natural color; a bit darker than GingerRed. One of Paula's favorite shades to blend with as this mascara has the most red in it.

GingerAuburn - Deep, natural auburn shade. Perfect for those with natural auburn hair to make your lashes appear true. Or for those with lighter hair, wear for a little more color without the fear of looking too harsh. 

Henna - A beautiful warm red/brown shade that is the least waterproof/smudge proof in the line as it is designed for those with eye sensitivities.

GingerBrown - The perfect brown that will never turn black. This mascara has warm undertones to help compliment red hair and add just the right amount of drama. Great for evening!

Chestnut - This mascara is the darkest in the line. A warm black/brown. Available in both Sensitive Eye and Luxury.

You can also mix and match your favorite shades.

Choosing a Formula

To instantly create a completely natural look choose Mascara Naturelle. This mascara launched JFR and is available in 4 shades. Water resistant and smudge proof.

If you would like to create camera-ready eyes, as well as amazing volume, all while giving your lashes the care they need with special conditioning agents, use Mascara Studio. Water resistant, smudge proof, and available 5 shades.

For a truly-waterproof mascara, use Mascara Supreme Waterproof.  If you have sensitive eyes or were previously unable to wear mascara due to allergies, try Mascara Supreme Sensitive Eye. Many customers who could never wear mascara because of eye sensitivities love our Supreme Sensitive Eye formula! Great for those who wear contacts.

Don't forget about our Lash Thickener and Conditioner. This most overlooked pre-mascara essential has become a JFR customer favorite. A completely fiber-free formula, creating longer, fuller lashes. Nourish, condition, and strengthen your lashes with every application!

If your lashes could use a growth boost, try our Lash Growth Enhance Serum to hydrate and condition lashes and help your lashes grow longer and fuller.